Choice Pet Products Welcomes New Territory Manager To The Team


Palmetto, FL (January 19, 2021) – Choice Pet Products, announces Lou Noval, an industry veteran, has joined their sales team. Mr. Noval will take on the role of Territory Manager and will be responsible for growing sales in South Florida.

“We are excited that Lou has decided to join our team,” said Doug Horiski, Vice President of Sales and Operations for Choice Pet Products. “Lou brings years of industry experience in the pet food sales and distribution to the company and will help us increase our footprint in South Florida.”

Bringing more than 10 years of experience in the pet industry business, Mr. Novals’s experience in pet food retail, manufacturing and distribution makes him an excellent addition to the Choice Pet Products sales team. Prior to joining the Choice Pet Products team, Lou owned a retail pet store, worked as a territory manager for a pet food manufacturer and a pet supply distribution company. His experience and a proven track record of success and strong relationships with independent retailers in South Florida will be invaluable.

"I’m confident that Lou will be an excellent fit for the position and a strong asset to the company,” said Bob Sledzinski, Vice President of Independent Retail Sales and Operations for Choice Pet Products,” With his experience in the pet industry and familiarity with the territory he will be able to make an immediate impact on the success of the company.” 

About Choice Pet Products

Choice Pet Products was originally founded in 2014 by a Deputy Sheriff who had a specific interest in dog food nutrition through his time spent in the working dog community. The Choice Pet Products team are brand ambassadors for their partners and are committed to providing retail owners and staff with a unique product mix as well as the education they need to properly represent those products every day. For more information on Choice Pet Products, visit